Crisis isn’t a choice.
Response is.

Uncertainty is the refuge of hope.

Henri Frederic Amiel

The “I Love U Guys” Foundation has long been a conduit for research-based best practices that help people in schools and other public spaces respond to crises. Today we feel called upon to put to use this core competency in the new context of COVID-19 as many of our stakeholders deal with shutdowns, delays, meal distribution needs, and more.

Standard Distribution MethodAs we manage emerging practices for students and staff currently out of school, the "I Love U Guys" Foundation has created the Standard Distribution Method for distributing food and learning materials. Ideally these tools can help schools and districts share meals and learning tools while practicing social distancing or quarantine.

Engage on social media here:


CDC's Social Vulnerability Index This may help planners with prioritization.


The Institute for Health Metrics and Evaluation Referenced both at state and federal levels as a guiding projection.

Johns Hopkins Coronavirus Resource Center Many sites are linking to this for numbers updates.

Healthmap Case Counts A more detailed look at the outbreak.

The Foundation is committed to school and community safety, and family reunification following a crisis. Its programs have been implemented by over 30,000 schools, agencies and organizations across the United States, Canada and 11 other countries.

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Since 2009, The "I Love U Guys" Foundations has offered programs, at no cost, to schools, districts, departments, agencies and organizations.

The Standard Reunification Method
K-12 Schools

One critical aspect of crisis response is accountable reunification of students with their parents or guardians in the event of a school crisis or emergency. The Standard Reunification Method provides school and district safety teams with proven methods for planning, practicing and achieving a successful reunification.

The Standard Response Protocol
K-12 Schools

The Standard Response Protocol (SRP) is based not on individual scenarios but on the response to any given situation. Like the Incident Command System (ICS), SRP demands a specific vocabulary but also allows for great flexibility.

The SRP is based on four actions: Lockout, Lockdown, Evacuate and Shelter.

The Standard Response Protocol
Higher Education

As schools, districts and law enforcement began to put the Standard Response Protocol into practice, it was a natural progression for Higher Education Institutions to adapt the SRP to their circumstance.

SRP Implementation Guidance for Community College, Trade and Technical Schools provides actions more suited to what can be expected of adult students.

The Standard Response Protocol
Business and Institutions

It's not uncommon to find a stapled sheaf of papers, or even a tabbed binder in a desk, that describes a variety of things that might happen and the specific response to each event.

This version of our flagship program, the Standard Response Protocol (SRP) focuses on staff training to address the issue of having occupants who may not be familiar with the SRP.


It does not mean to be in a place where there is no noise, trouble, or hard work.

It means to be in the midst of those things and still be calm in your heart.


Tragedy Struck

On September 27th, 2006 a gunman entered Platte Canyon High School, held seven girls hostage and ultimately shot and killed Emily Keyes. During the time she was held hostage, Emily sent her parents these text messages: "I love you guys" and "I love u guys. k?"

Emily's kindness, spirit, fierce joy, and the dignity and grace shown by the Keyes family following this tragic event define the core of The "I Love U Guys" Foundation.

What We Do Now

The Briefings

A National School Safety Symposium

July 12-15, 2020


This 3.5 day Symposium examines lessons learned from traumatic events and reveals new, preemptive school safety measures growing in multiple realms. The Symposium is designed to provide a number of takeaways that districts, departments and agencies can implement immediately. This is not open to the public, and attendees will be asked to show an agency or organization I.D. upon check-in.


Law enforcement, school personnel, victim advocates, mental health professionals, emergency and risk management staff, school safety teams and all first responders.


Presenters include school administrators, law enforcement, criminal justice and school security administrators who have been involved in the response and recovery to school violence and other events.

Find Out More

The Tools.
The Materials.
The Motivation.

Every Day

Somewhere in North America, kids, teens and adults are being trained in the Standard Response Protocol or the Standard Reunification Method.

Every Way

The Foundation works in every way to evaluate, evolve and advance the programs.


Whether or not an organization adopts our programs, if we ignited a conversation that's a win.

You see, we think that being a catalyst is the real end game. We can change the culture and have conversations.

Emily gave us a voice. And from the classroom she told us what to say. "I love you guys."